Member of the Board of Management for Operations & Digital Solutions
As Chief Operating Officer of Mercedes-Benz Mobility AG, Jörg Lamparter heads Operations & Digital Solutions on the Board of Management. Mercedes-Benz Mobility strives to offer a best-in-class mobility experience including an end-to-end digital customer journey. With globally aligned products, faster processes, and seamless integration into the Mercedes-Benz customer journey, we will meet the evolving needs of our customers. Jörg Lamparter has a pivotal role in shaping and accelerating the digital and operational transformation of Mercedes-Benz Mobility AG.
Jörg Lamparter joined the former Daimler-Benz AG in 1996 with a degree in Technical Business Administration. Since then, he has held various positions including a leading role in establishing a car financing start-up in the U.S. In addition, he has held several positions in Germany and abroad, such as Managing Director Mercedes-Benz Financial Services Canada, Director Sales & Marketing at Daimler Financial Services AG, Head of Sales at Mercedes-Benz Bank AG, and CEO of the moovel Group (Stuttgart) and moovel North America (Portland, Oregon). Jörg Lamparter was appointed to the Board of Management of Mercedes-Benz Mobility AG with responsibility for Digital & Mobility Solutions in June 2019, while he was Managing Director of Mercedes-Benz Mobility Services GmbH — a wholly owned subsidiary of Mercedes-Benz Mobility AG. There, he established the YOUR NOW mobility joint ventures together with the BMW Group and set up the premium ride-hailing joint venture "StarRides" with the Geely Technology Group in China. Jörg Lamparter took over his current responsibilities in April 2020.